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MedNews Blog

Why Your Practice Needs Blog Writing

September 26, 2014

Since the late 1990s, blogs (originally known as "weblogs") have seen a significant growth in popularity. Today, the practice of blogging is widely in use, from microblogging websites such as Twitter, to blogs created solely for either personal and professional purposes. Doctors and medical practices of all sizes may also benefit from having a professional...  read more


How to Best Reach Your Mobile Audience

September 25, 2014

There's no doubt that having websites that are optimized for mobile devices are key to any medical practice's success. Mobile sites are among the most important tools for growing medical practices, since they enable doctors to communicate with both patients and prospective patients. Mobile sites can be seen across various devices, including the iPhone, Android,...  read more


Social Media Marketing Terms To Know

September 24, 2014

Social media isn't just something Millennials are obsessed with. In fact, if social media is used correctly it can greatly benefit your medical practice! Becoming a pro at social media marketing isn't as difficult as you'd image! To follow are some of the top social media terms every doctor should know when it comes to...  read more


E-mail Marketing: How It Can Still Benefit You

September 23, 2014

Today, most of the emphasis in online marketing is placed on social media, effective SEO and mobile device optimization. Because of all that, e-mail marketing often becomes lost in the shuffle! However, the practice of e-mail marketing is still alive and kicking, and may serve your medical practice well in terms of reaching patients. So,...  read more


Managing Your Twitter Reputation

September 22, 2014

When it comes to the world of online marketing, your reputation is everything. It's important to protect your reputation, especially on social media channels. While it's important to welcome both positive and negative feedback from patients, it's also important to protect your professional reputation from any social media mishaps or blow-back. The microblogging website Twitter...  read more


Important Online Marketing Terms

September 19, 2014
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For many medical professionals, marketing jargon is as confusing as medical jargon is to marketers! During a consultation with a marketing company, representatives may talk you in circles about link building, Google Analytics, SEO, SEM, SMM, CTR, CMS, PPC, the acronyms seem endless. But what do they all mean? To follow is a brief explanation...  read more


Why Apple Innovation Requires Mobile-friendly Sites

September 17, 2014

On September 9, Apple announced the release of its newest iPhones— the iPhone 6 and the iPhone 6 Plus— which are scheduled to hit retailers on the 19th. This latest launch by Apple is part of an on-going trend of the recent years to provide consumers with bigger, better and faster smart phones. The iPhone...  read more


SEO For Beginners: 7 Terms To Know

September 15, 2014

These days, with the Internet so accessible, people turn to search engines to help them navigate through life. Directions, suggestions, information, opinions and advice are all available instantly, at the click of a button. That is why it is imperative that healthcare providers make the effort to stay relevant in search engine queries. That's where...  read more


Top 4 Reasons to Optimize Your Website for Mobile

September 12, 2014

The internet is everywhere. We have access to the internet in the workplace, at home, on trains and even airplanes. Now, if you're not carrying a smartphone, you're the exception to the rule. Websites were originally designed to fit the dimensions of a desk top computer monitor, but now developers have had to find a...  read more


How Can You Improve Your Medical Blog?

September 11, 2014

Within the past 10 years, the popularity of blogging has exploded, with millions of online users now posting their daily thoughts in their personal blogs. Medical practices of today also benefit from blogging, as blogs enable them to connect with patients on a more personalized level. Additionally, blogs have search engine optimization (SEO) benefits, which...  read more


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