MedNews Blog

Blogging Mistakes to Avoid

August 7, 2014

Starting a blog can be an intimidating process. What type of content should you be putting into your blogs? What type of tone should the blog take on? The key to blog writing is to always keep your target audience in mind, and use interesting original visuals to support the information you are providing. Here's...  read more

How to Get More Followers on Twitter

August 6, 2014

When it comes to social media marketing, Twitter might be the most important platform for businesses. The goal of Twitter is to establish and engage in meaningful interactions with existing and potential clients. However, there are some tricks to getting more followers on Twitter that may not be so obvious. To follow are a few...  read more

Top Five Myths About SEO Tactics

August 5, 2014

Search engine optimization (SEO) is a vital aspect of developing and managing your online brand. How to properly optimize your search engine results can be a tricky process, and mistakes can have lasting negative effects on your online image. Many business owners believe the many myths about SEO and its importance. To follow are the...  read more

Should Your Practice Start Using Pinterest This Summer?

August 4, 2014

There's no doubt that social media plays an integral role in our society today. For doctors, social media can be especially effective in reaching both new and potential patients. While you may have implemented popular social media sites like Facebook and Twitter, into your marketing plan, the summer is the perfect time to try something...  read more

Google Update Sends Local Search Results Flying

August 1, 2014

Over the past few years, Google has rolled out many updates to their ranking algorithm, dramatically altering the way websites appear in search results. While the previous algorithmic updates primarily focused on backlinks and site content, this latest one focuses on local search results, which is especially crucial in today’s smartphone era. Although Google did...  read more

How Blogs Can Leverage Your Medical Practice

August 1, 2014

If you are a doctor with an active website or social media presence, you're already one step ahead in marketing your practice for the digital-savvy patient! Today's patients not only use the internet to gather information, but they also expect their doctors and dentists to deliver a certain level of communication and interaction through their...  read more

Social Media Myths and Misconceptions

July 31, 2014

Social media is an important marketing tool for the success of your business. However, there are so many myths and misconceptions when it comes to how to use social media effectively. To follow are the most common misconceptions regarding social media, and the facts behind them! Many practices think social media is unnecessary because a...  read more

Importance of Patient Education

July 30, 2014

Patient education is a valuable tool for doctors looking to improve their search engine ranking. Patient education pages and videos on a practice's website can also help validate personal referrals to your practice from colleagues and existing patients. Patient education pages and videos can reinforce things patients learned during a consultation or answer questions they...  read more

Is There a "Right" Time to Post on Social Media?

July 29, 2014

Social media feeds are constantly updating with new posts, seemingly every second of the day. But is it possible that posting at a precise hour, on a specific day could impact the effectiveness of the post? An article on the Huffington Post Tech page says there's a science to social media posts.  Although many studies...  read more

Top Social Media Mistakes to Avoid

July 28, 2014

The development and use of social media has changed the way people receive messages. Effective use of social media requires responsibility. Many medical professionals are unsure of how to use social media in responsible and effective ways. There are certain things as a doctor that you must respect in order to keep your patients happy....  read more

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