Social Media Marketing Results

The Need to Do Social Media Right, or Leave It Alone

May 15, 2016
social media

As a practice/small business owner you’ve heard it — you have to be on Facebook and possibly other social media platforms. We’ve told you that. After all, your patients will engage with your practice in ways they never would when in your office. If they had a bad experience, they are much more likely to...  read more

To Pinterest or Not to Pinterest, That Is the Question

April 15, 2016

When Pinterest started out, no one knew quite what to make of it. It seemed to be a random place where people could pin stuff they liked on the Internet. That was then. Now Pinterest is big, and your practice should be on it. Here are a few reasons why. Lots of customers and potential...  read more

Things to Be Wary of When Using Social Media

July 20, 2015

Establishing a social media presence is quite important for medical practitioners these days. People are becoming increasingly active on social media sites and not utilizing the opportunity it presents to promote your medical practice can see you losing out to your competitors. In addition, you also get to expand your professional network and to educate...  read more

How To Make the Most Effective Use of Social Media

July 16, 2015

When doctors use social media, they have to be cautious. It is easy, at times, to breach patient confidentiality. Many doctors may be very wary of using social media and may actually refuse to use it just to be on the safe side. However, doing so will mean giving up on an excellent channel to...  read more

Keeping Up With Facebook's Recent Changes

February 20, 2015

The world of Facebook is ever evolving, and this year is no exception. Beginning in 2015, Facebook is rolling out a new policy with regard to how businesses promote on their platform. Here is what you need to know about these changes and how they can affect your medical practice. Changes to Facebook in 2015...  read more

Is Social Media Part of Your Marketing Plan in 2015?

January 21, 2015

Salesforce recently released their annual State of Marketing report, in which they surveyed over 5,000 marketers with the goal of understanding their marketing priorities in 2015. What they discovered is that 70% of marketers plan on increasing their social media advertising and marketing spending this year, making social media the top area for marketing spending...  read more

Social Media Terms You Need to Know

October 17, 2014

Social media plays an important part in marketing, now more than ever before. Your medical practices can reap the benefits of having an effective social media presence. When creating your web presence via social media remember some of these social media tips and terms. Here are the Top 10 Social Media Terms You Need To...  read more

Social Media Marketing Terms To Know

September 24, 2014

Social media isn't just something Millennials are obsessed with. In fact, if social media is used correctly it can greatly benefit your medical practice! Becoming a pro at social media marketing isn't as difficult as you'd image! To follow are some of the top social media terms every doctor should know when it comes to...  read more

Managing Your Twitter Reputation

September 22, 2014

When it comes to the world of online marketing, your reputation is everything. It's important to protect your reputation, especially on social media channels. While it's important to welcome both positive and negative feedback from patients, it's also important to protect your professional reputation from any social media mishaps or blow-back. The microblogging website Twitter...  read more

Important Online Marketing Terms

September 19, 2014

For many medical professionals, marketing jargon is as confusing as medical jargon is to marketers! During a consultation with a marketing company, representatives may talk you in circles about link building, Google Analytics, SEO, SEM, SMM, CTR, CMS, PPC, the acronyms seem endless. But what do they all mean? To follow is a brief explanation...  read more

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