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Online Reviews Results

The Good, the Bad, and the Ugly — Handling Online Reviews

September 15, 2016
online reviews

Remember when the job of “reviewer” was something you had to be paid to do? Take someone like Gene Shalit, who reviewed movies for the Today Show. Or the restaurant guy or gal in every big city newspaper whose job it was to go from restaurant to restaurant and review them…in the paper. Radio stations...  read more


Social Media "Don'ts" That Are Hurting Your Social Media Presence

August 14, 2014

We've already covered the "do's" you should employ when it comes to promoting your medical practice on social media. Here are a few "don'ts" to keep in mind when managing your social media presence. Don't "like" your own posts. This may be a given, but its a silly mistake that can give off the wrong...  read more


Engaging Patients on Social Media

August 8, 2014

Social media marketing has become a critical tactic in successful business marketing. All different types of businesses communicate with their clients through social media, which makes it even more important for medical practices to get involved. It is important for medical practices to create social media accounts and engage in meaningful interactions with existing and...  read more


How Online Reviews Affect Consumers' Choices

June 19, 2014

According to an article by Search Engine Land, this year’s Local Consumer Review Survey shows an increase in consumer trust and consumption of online reviews. According to the survey: 52% of consumers are more likely to use a local business if they have positive reviews 72% of consumers trust online reviews as much as personal...  read more


Why Your Practice Needs to Get On the Social Media Bandwagon

June 10, 2014

You may have been stalling when it comes to joining social media. Whether it’s setting up a Facebook, Google+ or Twitter account, you may be hesitant about putting your practice out into the digital world, or you might just be unsure of how exactly to go about it. If you haven’t already, now is the...  read more


How to Properly Handle Negative Online Reviews

May 30, 2014

For the medical industry in particular, online patient reviews of your practice are an essential part of establishing brand awareness, reputation and your SEO ranking strategy. By encouraging your patients to write unbiased reviews about their experiences at your practice, you’re accomplishing a number of different things to further your business. But what if a...  read more


Patient Reviews Are Essential to SEO: Learn How to Boost Yours!

May 12, 2014

When it comes to gaining a competitive edge on the Internet, local listing websites are the best place to start – especially Google+ Local. One of the major benefits of these types of sites is that past clients can post reviews on the very same page as your business listing. These can help you win...  read more


Data Never Sleeps Infographic: What Happens Online in One Minute

May 1, 2014

The Internet never sleeps, but do you know how much data is uploaded, shared and tweeted in just minute? The numbers may surprise you… Online information platform Domo created the below infographic to demonstrate just how much data is created by common web services every 60 seconds. Here are some of the figures of what...  read more


Using Social Media to Gather Patient Feedback

April 24, 2014

Social media has offered an outlet for patients and consumers who want to provide feedback to a professional service. Unfortunately, it's often only those individuals with the most negative feedback to share that go out of their way to do so. Those satisfied or mildly displeased with their experiences may not feel invested enough to...  read more


Twitter Tips: More Social Media Security Suggestions

March 17, 2014

Last week, I highlighted several tips for protecting your Twitter account from hackers. Along with stealing personal information and compromising your company’s data, hackers can pose a threat to your brand’s reputation if they post offensive or spam-filled tweets during the time that they hijack your account. While you may think that hackers mostly target...  read more


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