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Can Tumblr Benefit My Medical Practice?

August 15, 2014

If you are a doctor with an active social media presence, chances are you're already active on major social media websites, such as Facebook, Twitter, or Google+. However, if you really want to expand your online presence, consider implementing a website like the microblogging platform Tumblr into your practice's marketing efforts. Tumblr is a useful...  read more


HIPAA's Social Media Compliance and Your Practice

June 26, 2014

Users posting under a practice’s official social media account have to follow several privacy precautions, and medical professionals have to be especially careful of what they share on social media. For physicians, maneuvering the social media waters can be tricky. To help clarify what can — and cannot — be shared online, the Health Insurance...  read more


Social Media Gives Cosmetic Surgery Industry a Lift

June 24, 2014

Sure, Facebook is a great marketing platform to reach new patients, but how else has social media and modern technology contributed to the booming cosmetic surgery industry? Studies suggest the spike in cosmetic surgery has to do with the way consumers see themselves on social media sites, videochat services and smartphones. Experts say the angles...  read more


Best Practices for Facebook Promoted Posts

June 19, 2014

Facebook's promoted posts option gives your practice's page admins a simple way to reach more users. Promoted posts, available to accounts with at least 400 likes, are more likely to be seen by those who like your page, as well as their Facebook friends. You can promote a status, photo, video, offer or question posted...  read more


Social Media Marketing Lessons from Dr. Seuss

May 22, 2014

Dr. Seuss’ books aren’t just for kids — his writing contains themes that can be applied to your practice’s social media accounts. Read on to find out what you can learn from children’s favorite doctor… ExploreB2B compiled several Dr. Seuss quotes and looked into how they can be used to boost a company’s social media...  read more


Shareable Pinterest Board: Nutrition Tips for Healthy Eating

May 20, 2014

Spring is the perfect time to share healthy suggestions via your social media accounts! Pinterest lets you educate your patients about making healthier choices in a fun, highly shareable way. Creating a Pinterest board that's relevant to your specialty and the services and procedures that you offer will draw attention to your practice and increase...  read more


Pique Patients' Interest with Pinterest

May 20, 2014

With spring weather finally here and summer on its way, many are starting new fitness programs, making an effort to eat healthier and take better care of their health. Besides the weeks following New Year’s, spring is the most popular time for gym membership enrollment. This is also the time of year when patients take...  read more


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