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Four Reasons to Add Google+ to Your Social Media Plan

October 24, 2014
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Now more than ever, social media plays an important role in marketing. As a result, many doctors and medical practices have an active presence on established websites like Twitter or Facebook. Another social media site you may wish to consider adding to your practice's social-media plan is Google+, which is rapidly growing in popularity. Four...  read more


Social Media Marketing Terms To Know

September 24, 2014

Social media isn't just something Millennials are obsessed with. In fact, if social media is used correctly it can greatly benefit your medical practice! Becoming a pro at social media marketing isn't as difficult as you'd image! To follow are some of the top social media terms every doctor should know when it comes to...  read more


How Social Media Can Be Used Effectively for Your Practice

September 8, 2014

Today, popular social media websites, such as Facebook, Google+, or Twitter,  are considered an extremely important part of any online marketing plan. However, when it comes to social media, it is more important to choose a social media site which works effectively for your practice, rather than establishing a social media site just for the...  read more


Tips for Avoiding HIPAA Violations on Social Media

September 3, 2014

Social media certainly has its advantages for medical practices when it comes to branding and marketing yourself to new patients. However, social media has placed many medical professionals in the crossfire of HIPAA violations. With little guidance, it's easy for medical professionals to make small mistakes with big consequences over the internet. The U.S. Department...  read more


Protecting Your Social Media Accounts

August 21, 2014

If you’ve decided that it’s time for your practice to have a social media presence, it’s also time to start thinking about how you’re going to keep these pages secure. While major social media sites like Facebook, Twitter, and Google+ all have strict security guidelines in place, they aren’t completely immune to the attacks of...  read more


Your Local Business Presence

August 19, 2014

If you are a small medical practice or office, attracting new patients may be difficult. Today, patients seldom turn to the Yellow Pages to find a doctor in their local area. Instead, they are more likely to turn to the internet to find recommendations and listings for doctors in their area. One of the best...  read more


Social Media "Don'ts" That Are Hurting Your Social Media Presence

August 14, 2014

We've already covered the "do's" you should employ when it comes to promoting your medical practice on social media. Here are a few "don'ts" to keep in mind when managing your social media presence. Don't "like" your own posts. This may be a given, but its a silly mistake that can give off the wrong...  read more


Social Media "Do's" That Can Help Your Online Presence

August 13, 2014

Putting your medical practice out there on social media is a great opportunity to market and engage with your followers. The online image of a medical practice can greatly help the practice's reputation. To follow are a few tips on things you should be doing with your social media! First establish a target audience, then...  read more


Engaging Patients on Social Media

August 8, 2014

Social media marketing has become a critical tactic in successful business marketing. All different types of businesses communicate with their clients through social media, which makes it even more important for medical practices to get involved. It is important for medical practices to create social media accounts and engage in meaningful interactions with existing and...  read more


Is There a "Right" Time to Post on Social Media?

July 29, 2014

Social media feeds are constantly updating with new posts, seemingly every second of the day. But is it possible that posting at a precise hour, on a specific day could impact the effectiveness of the post? An article on the Huffington Post Tech page says there's a science to social media posts.  Although many studies...  read more


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