August, 2012

Think Social Media Is Just For Teens? Think Again!

August 30, 2012

A recent report by Pingdom shows surprising statistics about the ages of social media users. If you think social media isn’t “worth it” for your practice and that your patients are “too old” to use sites like Facebook, Pinterest and Yelp, you may want to take a look at these numbers! Reported statistics include: 55%...  read more

New Pinterest Board: Back-to-School Tips for Patients

August 27, 2012

Looking for timely social media posts and blog topics? Want to make sure your patients stay healthy this back-to-school season? Look no further! Visit our new Pinterest board with back to school tips and news for parents, students and health professionals! Feel free to repin, and use articles for social media inspiration! Visit our board...  read more

Email Marketing: Click-Through-Rates Slip as Mobile Opens Rise

August 22, 2012

Recent reports by eMarketer suggest that while email open rates—specifically on mobile devices— are on the rise, email click-through-rates are slipping. Email still remains one of the best ways to reach consumers. The challenges is making sure all viewers—including those on the mobile web—are presented with powerful messages that will result in conversions. Solution: Optimize...  read more

5 Things You Must Know about Scheduling Facebook Posts

August 15, 2012

Finding the time to post frequently and consistently to your Facebook Page may be difficult— but it’s necessary if you want to keep fans engaged and thinking about your practice. If you’re crunched for time and looking for a simple solution, one of Facebook newest features may do the trick! Facebook Pages now offer the...  read more

Pinterest Now Open to the Public, Join Today!

August 10, 2012

If you’ve been putting off joining Pinterest due to lack of an invitation, then here’s some good news for your practice! Pinterest is now open to all! No need for an invitation. Join today to boost your social media presence, gain referral traffic to your website and add some creativity to your online marketing strategy!...  read more

Considering Changing Your Practice Name? Read this first!

August 9, 2012

Search Engine Land recently shared a story of a dentist whose business was booming-- until a decision was made to change the name of his practice. His search engine rankings were nearly destroyed, making it unlikely that patients searching for dentists in his area would come across his website. Changing your practice name can be...  read more

Facebook to Introduce More Options for Targeted Page Posts

August 1, 2012

Facebook is rolling out a new feature that will allow Pages to further target their posts to new subsets of their audience, including fans of a particular age range, gender or geographical location, says Inside Facebook. Targeted posts will allow businesses to share posts more relevant to the fans that see it, which will help...  read more

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Melville, NY 11747
Tel: 1-516-285-2200 Fax: 1-516-285-1685