February, 2012
What’s the Interest with Pinterest? Part One: Learning about Pinterest
As we’ve seen in recent years, there’s always something new happening in the world of social media. Whether Facebook is turning your world upside down with a new layout, Twitter is launching a new design, or you’re told Google+ is more of a necessity for your practice than an option, these days the impact of... read more
Plastic Surgery Shows Significant Growth in 2011
2011 Plastic Surgery Stats released by ASPS and AAFRPS The American Society of Plastic Surgeons has just released its most recent data on cosmetic surgery in the US. According to the report, surgical cosmetic procedures saw a 2% increase between 2010 and 2011, while minimally-invasive procedures saw a remarkable 6% rise. Between 2010 and 2011,... read more
HCCN on the ‘4 Healthcare Communication Trends You Can’t Ignore in 2012’
Both the healthcare industry and the Internet are rapidly changing fields, and this year is expected to bring about many new marketing and communication opportunities for your practice. Stay in the loop! Health Care Communication News has published an interesting article entitled 4 Healthcare Communication Trends You Can’t Ignore in 2012. Here is HCCN’s list... read more
Measuring the Value of Your Search Engine Optimization (SEO)
In today’s world of Internet marketing, having a good website is only one piece of the puzzle. The simple fact is, everyone has a website. What’s crucial now is making sure your site is found by potential patients searching the web. Search Engine Optimization aims to increase the visibility of your website on search engines... read more
Top 3 Social Networking Misconceptions
At MedNet, we encourage practitioners to use social networking sites like Facebook, Twitter and Google+ as part of their larger Internet marketing strategy. However, from speaking with clients, we’ve found that many share the same misconceptions about promoting their practice through social networking. So, to clear the air, here are responses to some of your... read more
It’s time to start thinking about where you’re spending your practice’s marketing dollars! Studies show a significant shift in consumer trust in advertising, a result of social media and consumer-generated information becoming the new “go-to” for product and service information. If your practice’s advertising focus is strictly on more traditional forms of media, it’s time... read more
Why your Practice Needs to be on Google+
Many people refer to Google+ as “Google’s solution to Facebook.” Essentially, Google+ is a social networking platform that allows individuals, brands and businesses to connect with friends, professionals and consumers. The site allows you and your business to share updates, links and photos. A Google+ Page, similar to a Facebook Page, is a great way... read more
