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May, 2008

Common Misconceptions about SEM (Pay-Per-Click)

May 22, 2008

While sponsored listings in search engines have existed for 10 years now, there are still many common misconceptions that we hope to debunk in this issue of MedNews. Not only is SEM (Search Engine Marketing) the only guaranteed way to get placement in search results, it is arguably the most effective form of advertising in...  read more


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