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5 Signs You're Commiting Social Media Self-Sabotage

September 2, 2014

Social media may be the only form of free advertisement to ever exist. It's an excellent platform for business owners and medical professionals to promote their practices, establish relationships with their existing and potential patients and to establish an expert social media presence in their given field. However, with little-to-no official regulation, it's easy to...  read more


Will Twitter Benefit Your Medical Practice?

August 29, 2014

Today, both small and large medical practices alike are turning to social media websites to get the word out their about their practice. Twitter, a microblogging website, remains one of the most popular options for engaging new patients- and keeping up with existing patients! Twitter is a great way of promoting what a practice has...  read more


Elements of a Valuable Blog Article

August 27, 2014

Blog writing is not just a stream of consciousness, especially when it comes to a medical practice. Concise, original blogs can help drive your SEO value through content marketing. To follow is a recipe for valuable blog writing. Always write original content. It goes without saying that plagiarism is a punishable offense, but the most...  read more


The Relationship Between Website Architecture and SEO

August 26, 2014

Search Engine Optimization (SEO) and the architecture of a website are deeply connected. Without proper Web design, SEO cannot reach its maximum potential. In fact, a truly SEO-friendly website starts at the route of design. To follow are some key points illustrating how Web design and SEO are closely related, and how you can help...  read more


Surprising Tips for Navigating Twitter

August 25, 2014

Social media experts everywhere have different opinions about how often business should tweet for optimal social media marketing results. However, one thing social media experts agree upon is to not spam your followers, however, on Twitter spamming your followers is nearly impossible unless you are scheduling tweets to post every second of the day. The...  read more


Developing a Social Media Checklist

August 22, 2014

Today, it is essential for doctors and medical practices to implement social media into their marketing practices. It's fairly easy to recognize the importance and value of social media for doctors- after all, millions of people used social media websites to not only find information about doctors, but to also share their personal experiences with...  read more


Protecting Your Social Media Accounts

August 21, 2014

If you’ve decided that it’s time for your practice to have a social media presence, it’s also time to start thinking about how you’re going to keep these pages secure. While major social media sites like Facebook, Twitter, and Google+ all have strict security guidelines in place, they aren’t completely immune to the attacks of...  read more


Importance of Online Branding

August 20, 2014

Online branding is a method that uses the web to position a brand in the marketplace. Marketing tools such as websites, optimization, social media, blogging, are also used as a means of branding. Branding can be  recognized as an attempt to bring customers to your brand, product, and practice. Websites. Creating an effective website is...  read more


Your Local Business Presence

August 19, 2014

If you are a small medical practice or office, attracting new patients may be difficult. Today, patients seldom turn to the Yellow Pages to find a doctor in their local area. Instead, they are more likely to turn to the internet to find recommendations and listings for doctors in their area. One of the best...  read more


A Basic Guide to SEO

August 18, 2014

Search engine optimization, or what internet marketing experts refer to as, "SEO" is an extremely important process that ensures your business has a visible and credible web presence. SEO affects the ranking of a website as it appears in search engine results. By increasing the visibility of certain aspects of a website to a search...  read more


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